Strategy communication and positioning

Ensuring a good understanding and the acceptability of the business strategy, policy or organisational transformation as well as avoiding communication risks are key to success and performance. This includes internal understanding, market and industry intelligence, and customer knowledge. Good understanding implies that core messages are communicated consistently to all these audiences, with dozens of differences in emphasis and timing.


Strategy communication and positioning

We work with our clients in the following areas of advice and implementation:

  • Transformational change
  • Development of organisational mission, vision and values
  • Determination of communication risk
  • Strategy deployment and internal communication
  • Corporate communication strategies and action plans
  • Communication masterplanning
  • Message development and corporate storytelling
  • Sparring partner for executive communications